What Does Harley Davidson Sell?
Posted By Rob Millard - 0 Comments -

"What we sell is the ability for a 43-year-old accountant to dress in black leather, ride through small towns and have people be afraid of him."
Harley Davidson executive quoted in Results-Based Leadership and quote itself sourced from a slide in a presentation by Tom Peters. (Thanks, Tom!)
Which leads us inexorably to the question:
What does your firm sell?
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